Celebrity Sige Moms Christine Bersola-Babao, Gladys Reyes, and Dimples Romana join Breeze 1 Laba Day in Barangay Commonwealth, Quezon City last August 28, 2014 where the leading detergent brand Breeze showcased its revolutionary stain-removing power with 1 Laba Day campaign, washing 1 million clothes in a laundry event held simultaneously in barangays nationwide. Hardworking moms across the Philippines participated and were given the chance to take a day off from doing the laundry and enjoy the fun games and exciting surprises that the brand prepared for the heroes of the home.
The event in Barangay Commonwealth had the Sige Moms joined the festive Breeze Laba Ladies and Laba Machines, sponsored by campaign partners Electrolux, LG, Whirlpool, and White Westinghouse, which took care of washing the clothes.
By the way, the 1 Laba Day events were held simultaneously in multiple barangays across the country, including Metro Manila, Pangasinan, Batangas, Cebu, and Davao.
Quezon City Vice Mayor Joy Belmonte also graced the event in Barangay Commonwealth and met with mommies who are enjoying the activities and treats from Breeze.
“Through 1 Laba Day, we want to reach out to moms across the country thank them for being heroes who always put the needs of their families first,” said Mara Banson, Breeze brand manager. “For sure, they can always rely on Breeze as their dependable partner in taking care of their loved ones.”
Boasting of a revolutionary formulation, Breeze with ActivBleach empowers mommies everywhere to take on their endless tasks, removing even the toughest of stains in just one wash. Safe for both white and colored clothes, Breeze has a four-enzyme technology that removes more types of stains and a patented whitening technology that delivers visible whiteness in just one wash.
Breeze with ActivBleach is also the first and only detergent brand with melamine perfume encapsulation technology that blooms in wash and bursts in wear, making sure that clothes keep smelling clean and fresh even when worn. It even has a unique active system for better foam profile and quicker lather, plus percarbonate TAED bleach that takes out bleachable stains without harming the environment.
Take on millions of stains in just one wash with Breeze with ActivBleach. Like the official Breeze Facebook page www.facebook.com/breezephilippines or follow @BreezePH on Twitter and join the online promos to get the chance to win washing machines from partner brands. Consumers can also get free Breeze gift packs for every purchase of an Electrolux, LG, and Whirlpool washing machine.
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