SM Investments Corporation continues the family tradition of grocery shopping with the opening of the modernized Cherry stores in Metro Manila.
With only 1 day apart, Cherry Shaw and Cherry Congressional reopened to stay in the game as one of the most loved supermarkets, a classic favorite since the 1950s.
Cherry Shaw opened last Tuesday, Oct. 13 while Cherry Congressional on Thursday, Oct. 15, with actress Isabel Oli and Miss Philippines Earth 2015 Angelia Ong as guests during the ribbon cutting.
The reopening of the supermarket was just the first phase for Cherry Congressional. A bigger Cherry will be opening soon to the public once the renovation is done by early next year with additional mall space to cater customers coming from the Congressional area.
The transfer of ownership from the Ong family to SM opened new doors of opportunity for the Cherry brand to expand and extend more services for its loyal shoppers.
SM Advantage, Prestige, and BDO Rewards cardholders are entitled to endless promos and freebies to enjoy all year round at Cherry Congressional and all SM Hypermarket branches nationwide. Members can also earn points and enjoy exclusive perks and discounts.
We were told that some of the Cherry employees were hired back because of their experience and are familiar of the ins and outs of the Cherry brand.
Cherry Antipolo will also open by next year.
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