From the famous Yahoo! font, Yahoo! is on a face-vamp and its changing its logo for 30 days until this coming September to which they will unveil the redesigned logo that will retain the current logo’s signature purple color, and it might also end with what Yahoo’s Chief Marketing Officer Kathy Savitt calls “the iconic exclamation point.”
After various acquisitions under CEO Marissa Mayer, Yahoo! has been busy reinventing itself with a series of more than two dozen more, like Tumblr and Rockmelt, a social browsing start-up. With this, Yahoo! is treating us to a 30-day campaign in which the company will release a new version of its logo every day until the introduction of the official new logo. Savitt says that the campaign is their way of “having some fun, while honoring the legacy” of Yahoo’s current 18-year-old logo.
The logo above the Sign In button (shown in featured image) closely resembles Lobster and Marketing Script fonts.
Yahoo! was founded in 1994 by Stanford Ph.D. students David Filo and Jerry Yang. It has since evolved into a major internet brand with search, content verticals, and other web services. Yahoo! Inc. (Yahoo!), incorporated in 1995, is a global Internet brand.
Until then, we just have to enjoy Yahoo! as it is as they announced the new version of their logo next month.
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