Lenovo, a leading multi-billion personal technology company, and global fashion brand, Forever 21 partnered for the launch of Lenovo’s two newest addition to its PC Plus line-up, the S850 smartphone and A8-50 tablet. Lenovo S850 is a savvy and highly responsive smartphone encased in a classy, colorful all-glass exterior while Lenovo A8-50 is a portable multimedia tablet with the latest processor, enhanced sound, and a large screen. The launch was held last Saturday, July 19 at the Atrium of SM Mall of Asia in Pasay City.
The decision to tandem is to attack today’s young consumer market by banking on the fashion brand’s reputation as an authority on fashion and the go-to retailer for the latest trends and must-haves styles. thus, the #LenovoForever was born.
“We have seen that mobile phones are increasingly becoming accessories and extensions of one’s personality, so the association with fashion is inevitable. We at Forever 21 are happy to support Lenovo in the launch of their more fashion-oriented offerings,” said Dixie C. Li, VP-Operations, Forever 21 Philippines.
The Lenovo S850 features a classy all-glass exterior that encases smooth and responsive quad-core processor.The S850’s brilliant 13MP rear & 5MP front cameras capture crisp and sharp photos effortlessly. The 5MP wide-angle front camera takes awesome selfies and project better images in voice chats. S850 also features a five-inch screen for users to enjoy multimedia content in HD. A dual SIM smartphone, users can use different two numbers to take advantage of two data plans simultaneously.
Lenovo A8-50 offers a more efficient on-the-go entertainment, gaming, and multimedia experience. Weighing 360g, the Lenovo A8-50’s svelte eight-inch frame easily fits into the user’s hand. Its sharp, colourful 8-inch display produces bright HD images. The front-facing, Dolby® Audio speakers make it an excellent choice for playing games, watching videos, listening to music, and interacting with friends online. By activating Smart Sidebar, users can enjoy optimal video and audio settings for vertical or horizontal modes. Smart Sidebar also suggests recently-used apps.
S850 also supports Lenovo’s range of DOit apps while A8-50 supports SHAREit and SYNCit apps for sharing photos, apps and other files across Android devices without network charges or Wi-Fi connection.
S850, which costs Php 13,999 is available through authorized dealers of Open Communications, Lenovo Philippines’ exclusive smartphone distributor while the Lenovo A8-50, which costs Php 10,499 is available through Lenovo’s authorized resellers.
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Freebies and Discount Promos from Lenovo
To celebrate the release of the latest stylish gadget offers, Lenovo is offering two promos with Forever 21.
For every purchase of the Lenovo S850 or A8-50, consumers will get a Php 250 Forever 21 discount voucher for a minimum purchase of Php 2,500 worth of regular priced items. The offer is valid from July 21-August 15, 2014 at all Forever 21 Metro Manila branches.
Two lucky consumers can also get the chance to win Php 5,000 worth of gift certificates for a shopping spree at Forever 21 by simply uploading a mirror selfie of themselves with their brand new S850. The complete details of this contest can be found on Lenovo Mobile Philippines Facebook.
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