One of the Philippine’s most beautiful faces and most sought-after celebrities, Liza Soberano is Fujifilm Philippines’ latest endorser. And we were glad that we covered the event held at SM Mall of Asia which was attended by Liza herself and her beloved fans as well as social media influencers who supported the young actress’ launch as the new face of Fujifilm cameras. Liza shared her love for photography through Fujifilm’s Photo Art City
“I’ve always liked taking photos of beautiful unforgettable moments, places and other people,” Liza shared. “I’m very interested in taking photos other than of myself and I actually want to venture into photography in the future. I’m so lucky to be Fujifilm’s IT girl as I’ve been using a Fujifilm camera ever since.”
As stylish as it is functional, the Fujifilm X-A3 camera is perfect for taking the best selfies with its 180-degree tiltable LCD monitor. Exuding vintage chic with its retro design, it has a new touch screen operation and a newly developed 24.2 megapixel APS-C sensor to ensure you take photos of the most excellent quality. Bad lighting will be a thing of the past with the Fujifilm X-A3 camera as its built-in pop-up flash supports the Super Intelligent Flash system that accurately controls light output according to individual scenes.
This means the flash will automatically reduce highlight clipping to produce images exactly as how you see them. There’s no need for a cable and computer to upload your photos as the Fujifilm A-X3 is equipped with built-in Wi-Fi capability to connect to instax SHARE for on-the-spot printing, to your smartphone or tablet for photo transfers and remote-shooting.
When asked about why Liza was chosen as the new Fujifilm ambassador, Ryo Nagaoka, Director of FUJIFILM Philippines said, “Liza Soberano is the perfect example of the elegant, beautiful and stylish woman of today’s generation. Not afraid of being herself and showing creativity, the X-A3 woman is smart as she will always go for form and function in choosing her gadgets without ever putting a compromise in style.”
Liza also admitted that her favorite Instax cameras are SQ10 and Mini-9. The Instax’ first Hybrid Camera, SQ10 lets anyone express creativity in an instant, with stunning direct prints from the new hybrid Instax. It lets you save those ‘once in a lifetime’ memories and moments beautifully, in a stylish square format. And because it’s a hybrid, you get the best of both worlds – the control and composition of a digital camera, with the enjoyment and tangible fun of a real photo print.
The Instax Mini 9 automatically determines the best brightness for taking a picture, and informs you of the suitable setting by lighting the corresponding lamp. Turn the brightness adjustment dial to the position (mark) of the lit lamp.
In attendance, Fujifilm Influencers David Guison, Kerwin King, JP De Leon, Vina Guerrero, Kat Valdez, Hye Won Jang, Shaira Habon, Reika Oba, Marian Lim, Nina and Aggy Nuguid welcomed Liza Soberano to the squad.
The Fujifilm X-A3 (Php 34,990) camera is part of Fujifilm’s Mirrorless Digital Camera X-series (Colors brown, silver and pink). The new Instax SQ10 is priced at Php 14,999. The new Instax Mini 9 is Php 3,999.
All Fujifilm and Instax products are sold at authorized dealers nationwide.
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