Shopee, the leading e-commerce platform in Southeast Asia and Taiwan unveiled tonight the Shopee Celebrity Club which is a curated collection of products by Shopee users’ favorite celebrities like Anne Curtis, Avel Bacudio, Matteo Guidicelli, Vice Ganda, Kris Aquino, and more.
in line with the Shopee Celebrity Club, it launched the AvelXMatteo Jeans collaboration that will be available on the Shopee app.
Special deals and discounts across all celebrity stores will also be available from July 4 to 7.
“Our users form the core of all our strategies, and the launch of Shopee Celebrity Club represents our commitment to always find new ways to reach out to and engage them. We know Filioinos adore their homegrown celebrities, and we began to notice a rising demand for their products. Hence, ww decided to introduce a dedicated in-app space featuring a variety of celebrity brands to allow shoppers to easily access products sold by their favorite celebrities. We are proud to be rhe first e-commerce to officially launch such an initiative in the Philippines and look forward to even more exciting celebrity collaborrations to come,” said Jane Lim, Director of Shopee, Philippines.
To add more value to the products purchased under the Shopee Celebrity Club, users can avail of the Grab Express service for free when they shop online.
With regards to the AvelXMatteo, the actor/athlete/musician/model/racer said that “Avel x Matteo’s concept is about quality of life and finding a good balance between work and friends. I am excited to be a part of the Shopee Celebrity Club, and also, to be working with the leading e-commerce platform in the Philippines.”
Part of the percentage of sales from the AvelXxMatteo Jeans line will be donated to Avel’s personal advocacy supporting blind children.
You can download the Shopee app for free on the App Store or Google Play.
For more information about Shopee Celebrity Club, visit https://shopee.ph/ShopeeCelebrityClub..
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