SMX as official venue partner of Madrid Fusion Manila 2015 (L-R): Philippine Association of Convention/Exhibition Organizers and Suppliers, Inc. (PACEOS) Chairperson Marisa Nallana; Mielle Esteban of Arum Estratigias Internacionalización; DOT director of market development and Madrid Fusion Manila project director Verna Covar-Buensuceso; SMX general manager Dexter Deyto and SM Supermalls SVP marketing Jonjon San Agustin.

SM Supermalls presents Madrid Fusion Manila 2015, taking food and dining to the next level

 

Madrid Fusion Manila 2015 partners with SM Supermalls
SM SUPERMALLS MADRID FUSION MANILA 2015 AT SMX. SMX is the official venue partner of Madrid Fusion Manila 2015 (L-R): Philippine Association of Convention/Exhibition Organizers and Suppliers, Inc. (PACEOS) Chairperson Marisa Nallana; Mielle Esteban of Arum Estratigias Internacionalización; DOT director of market development and Madrid Fusion Manila project director Verna Covar-Buensuceso; SMX general manager Dexter Deyto and SM Supermalls SVP marketing Jonjon San Agustin.

There is a deep and colorful historical background between the relationship of the Philippines and Spain especially with their vibrant culture and culinary traditions. For ‘300 years,’ these two countries will celebrate their connection in the most anticipated global epicurean event where the world’s top chefs showcase the cutting-edge techniques and innovations in food and dining, taking it to the next level—letting everyone witness the ‘future of food.’

Madrid Fusion Manila 2015 ties up with SM Supermalls

SM is proud to be the venue of the historic Madrid Fusion Manila. We believe that one of the Philippine’s best-kept secret is our rich culinary heritage,” expressed SM Supermalls senior vice-president, Steven Tan, on his excitement for the company to host the remarkable affair. Madrid Fusion Manila 2015 puts Manila at the heart of culinary interest worldwide on April 24 to 26 at the SMX Convention Center in Pasay City—also categorizing Philippines as a high-standard cuisine destination in Asia. The event starts off with a Welcome Night at the scenic SM By the Bay, open for the official delegates, giving them the best of Filipino food, art, and culture.

 Tan said that ‘the company is excited for Madrid Fusion Manila 2015.’ He stated that they are very enthusiastic to bring Spain’s strong food and culture influence to the ‘mall-goers’ by taking the opportunity to host these culinary festivities. In creating national awareness for this milestone, the official Madrid Fusion Manila 2015 TV commercial is being aired in every SM Cinemas around the country.

Madrid Fusion Manila 2015 partners with SM Supermalls
Madrid Fusion Manila 2015 partners with SM Supermalls (L-R): SMX general manager Dexter Deyto; SM Mall of Asia AVP operations Perkin So; SM Mart Inc. SVP marketing communications group Millie Dizon; SM Supermalls president Annie Garcia; Chef Margarita Fores; DOT director of market development and Madrid Fusion Manila project director Verna Covar-Buensuceso; Mielle Esteban of Arum Estratigias Internacionalización and SM Supermalls SVP marketing Jonjon San Agustin.

Michelin-starred chefs to gather at SMX

Set to captivate Manila with their culinary virtuoso are Spain and Asia’s legendary chefs Andoni Luis Aduriz, Elena Arzak, Quique Dacosta, Ramón Freixa, Francis Paniego, Paco Roncero, Mario Sandoval, Paco Torreblanca, André Chiang, and Alvin Leung. Presenting the Philippines’ own diverse and imaginative epicurean traditions are chefs Fernando Aracama, Margarita Forés, J Gamboa, José Luis “Chele” Gonzalez, Pepe Lopez, Rob Pengson, Bruce Ricketts, Myrna Dizon, Claude Tayag, and Juan Carlos de Terry. Taking center stage at the congress will be this exciting encounter between Spain’s legendary Michelin-starred chefs and the Philippines’ very own culinary stars. A trade exhibition will focus on the finest Spanish and Filipino products from Spanish wines and cheeses, to the Philippines’ world-class exports such as rice, cacao, coffee, mango, coconut, and liquors.

Gourmet weekend market

A feast of everything delectably Filipino-Spanish shall delight foodies at the Gourmet Weekend Market from April 24 to 26 at SM Mall of Asia. A premium selection of cheese, tapas, wine, ingredients, local finds and special bundles shall be made available in partnership with SM Markets (SM Supermarket and Hypermarket).

Spanish food specials

New food concepts that reflect culinary innovation and technique will be available only this April at select SM Mall of Asia restaurants where special dishes with Spanish influence or cooked with the finest local produce, ingredients and flavors are sure to bring out your inner foodie. Savory goodness awaits mall-goers of SM Aura Premier which shall host its own Spanish-themed fiesta with music, dancing, food and drinks on April 26 at the Sky Park lawn. While on April 24 to 26, irresistible dining deals await all food lovers at SM Megamall’s flagship and first-in-the-country dining destinations and the newly-opened Mega Food Hall.

Madrid Fusion Manila Logo

For the complete schedule of events at SM malls, visit SM Supermalls on Facebook or @smsupermalls on Instagram. For more information on how to register for Madrid Fusion Manila 2015, visit www.madridfusionmanila.com.SM Supermalls Logo

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James T. Austria

Hello, Hi, Mabuhay! I'm James T. Austria, a college student at State University, Bachelor of Arts major in Journalism. I'm 19 years young and I write a lot. I am currently writing as an intern for Juan Manila Express. I believe that writing is a profession, not a job. FB/Twitter/InstaG/WeChat: JamesTAustria

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James T. Austria

Hello, Hi, Mabuhay! I'm James T. Austria, a college student at State University, Bachelor of Arts major in Journalism. I'm 19 years young and I write a lot. I am currently writing as an intern for Juan Manila Express. I believe that writing is a profession, not a job. FB/Twitter/InstaG/WeChat: JamesTAustria

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