Every person at the Bonifacio Ballroom hallway of the newly opened Shangri-La The Fort were all curious to know what Smart was going to unveil as for the title of the event was ‘Smart Unbox’ presentation. The people knew it was Manny V. Pangilinan’s, who is better known in the business and telco world as MVP, 70th birthday. And they were eager to make the first greet.
The secret to MVP’s rise to success maybe his no absence from work and in this case, important event that will make Smart more aggressive in its industry.
As soon as people got their names registered, a Smart specialist greeted us one by one and handed as assistance to familiarize with the new Starmobile Play Click Smartphone Prepaid Kit they distributed at the registration area.
Championing digital inclusion, Smart is offering the Prepaid Kit at only P1,288 for the public but since we were guests of the event, we got it for free. That was the first surprise.
Because speed and size matter in the online world, Smart also packaged the Prepaid Kit with a Super Speed LTE SIMs as well as Giga Surf 50, its biggest data offer with 1GB data for surfing and apps, plus free 300MB for video streaming on YouTube and iflix, valid for three days at only P50. As an innovative feature, this 1GB data can be shared with other prepaid subscribers through the Smart’s Pasadata service.
We got ours packaged with the Smart and TNT SIMs, and pre-loaded with P100. That was the second surprise.
The third surprise, Smart enhanced its My Smart mobile app so prepaid and postpaid subscribers can manage their accounts 24/7 – anytime and anywhere. Downloadable on Google Play Store and iTunes, this simple and convenient app also allows subscribers to register and check the status of promos, load up their account and even redeem perks.
And for the biggest surprise: Creating rich digital and real-life experiences
To create rich experiences for subscribers, Smart unveiled its “Own It” campaign, a platform that encourages everyone, especially the youth, to share their passions to the world, giving them a voice larger than themselves.
Under this campaign, Smart has teamed up with YouTube for Smart Launchpad, a program to help budding content creators upload their own work and broadcast it to the world via Upload Stations all over the country. Smart will be tapping industry experts for workshops that will lead to a selection of the most deserving content creators to fly to LA for a once-in-a-lifetime experience of collaborating with the biggest YouTube Stars.
And an even more surprises are coming to town
Along with MCA Music, Smart also kicks off Smart Music Live! on July 14 in a free-for-subscribers concert featuring Ely Buendia, Up Dharma Down and Nathan Sykes at the Smart Araneta Coliseum. Smart Music Live will also feature perks and meet and greet events for upcoming concerts of hit artists like Selena Gomez’s on July 31; In the Mix featuring Third Eye Blind, Panic! At the Disco, James Bay, Elle King and Twin Pines on August18; and Shawn Mendes’ in October.
Smart Life app
Rounding off Smart’s major announcements is the Smart Life app, a breakthrough app featuring daily exclusive digital perks, videos, music, and games for mobile users. Once installed, perks are already coming in on our app and the first perk that we redeemed for claiming was the Sbarro reward.
Currently on its initial phase, the app will roll out exciting new functionalities as well as host top-rated content from D5 Studio, feature sports coverage such as FIBA and the upcoming Olympics, and other compelling digital content created for and by users for even more delightful experiences.
Most extensive and data-capable network
“At the center of all these new products and services is our effort to transform our networks into the country’s most extensive and data capable infrastructure, so we are able to deliver faster, more reliable and more affordable Internet services across the country,” Pangilinan mentioned as he spoke in front of the guests inside Bonifacio Ballroom.
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